Did anyone order some natural interaction?

Here is an interesting company that seems to be in the business of selling natural interaction (am I the only one to get weird associations here?). Of course they had to do the obliged Minority Report clone They seem to be out there doing actual projects with gesture recognition, and touch-sensitive floors and such, without a care in the world (more at YouTube). Here I am thinking about what a long way this technology still has to go. Meanwhile in Chianti, Tuscany (Italy) these fine craftsman are working together with museums, studios, and banks to create really cool tools. I wonder if they are making a profit. That would be even more cool.

Tags: natural, gesture recognition, HCI, multimodal, multi-touch